The true and timeless relationship between Frank Sinatra and Jack Daniel’s has received a satisfying salute with the Canadian launch of Sinatra Select. Destined to be remembered as one of the finest releases by Jack Daniel’s, this special edition Tennessee Whiskey celebrates a legendary friendship that lasted more than half a century.
The barrels used to make the product were crafted to provide an extra full character and darker rich amber color by exposing the spirit to added layers of toasted wood on the inner surface of the barrels. The extra rich barrels were mingled with classic Old No. 7 Tennessee Whiskey and bottled at 90 proof resulting in a character that is full of oak and spice notes with an exceedingly smooth vanilla finish. The smooth, bold character of the whiskey is meant to embody the smooth, bold character of the man.
Sinatra Select honours Frank Sinatra’s loyalty to Jack Daniel’s. On any given night, Frank Sinatra in his trademark tuxedo would be captivating audience’s everywhere. Close at hand, would be his favourite drink Jack Daniel’s Tennessee Whiskey.
“Dad would be very flattered by the association. This fine Tennessee Whiskey, or Old No. 7 as he referred to it, was a favourite part of my father’s life and he loved sharing it both with his friends and introducing it to new acquaintances,” said Frank Sinatra Jr. “I’m very pleased to continue to be a part of the Jack Daniel’s family and feel that the introduction of Sinatra Select is an appropriate tribute as we near my father’s 100th birthday in 2015”.
The classic, black Sinatra Select bottle depicts flashes of orange, said to be a favourite colour of Sinatra’s. Packaged in a sleek, limited edition box, Frank Sinatra’s signature and iconic fedora hat are found on the bottle, along with the Jack Daniel’s Country Club logo designed by ‘Ol Blue Eyes himself. Also enclosed is a booklet telling the captivating story of the llegendary relationship between Jack Daniel’s and Frank Sinatra.
Independent in character, with an appealing smoothness, it is no surprise Frank Sinatra found a friend in Jack – a relationship that Jack Daniel’s has extended to whiskey lovers in Canada. Jack Daniel’s Sinatra Select has been launched with a very limited release – in select stores- in various provinces across Canada including British Columbia, Alberta, Saskatchewan, Manitoba, Ontario and Quebec. Retail price varies from province to province, and averages $299.00 CAD per bottle. For more information, visit